Job Summary:
We are seeking a highly execution-oriented Marketing Specialist to support the growth of of one of our U.S. based portfolio companies, part of The Zaf Group – Storr Office Environments (www.storr.com).. This role is focused on driving measurable pipeline growth through executing proven targeted marketing initiatives across email, website/SEO, and digital campaigns. The position is closely aligned with sales and operations and plays a direct role in revenue generation.
If you are looking for a fast-paced, challenging and rewarding environment, then we are the place for you. We are an equal opportunity employer offering exciting work, competitive compensation, and benefits.
Department: Marketing
Reports To: Marketing Director and Vice President of Services
Job Overview:
The Marketing Specialist will be responsible for executing marketing programs that generate leads, support active opportunities, and improve digital engagement across Storr’s Services divisions. This is a hands-on, execution-driven role focused on implementing marketing strategies, optimizing performance through data, and supporting business development efforts with high-quality content and materials. The ideal candidate will have strong problem- solving and communication skills and work well in both a team environment and as an individual contributor.
Responsibilities and Duties:
Campaign Execution & Lead Generation
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- Plan, build, and execute multi-touch email marketing campaigns across all Services divisions
- Manage campaign workflows, including segmentation, targeting, and lead nurturing
- Support the launch and optimization of digital advertising campaigns (e.g., Google, LinkedIn)
Website & SEO Optimization
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- Create and maintain SEO-focused website content, including landing pages, blogs, and service pages
- Identify keyword opportunities and optimize content to improve search visibility and traffic
- Continuously improve website performance based on analytics and user behavior
Content Development (Revenue-Focused)
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- Develop case studies, service overviews, and sales collateral to support business development
- Create targeted content aligned with industries, services, and customer needs
- Ensure all content aligns with Storr’s brand and value proposition
Sales Enablement
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- Partner with sales and service leaders to support prospecting and active opportunities
- Develop presentations, templates, and materials to help convert leads into revenue
- Align marketing output with CRM tracking and pipeline visibility
Campaign Execution & Lead Generation
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- Monitor campaign performance, website engagement, and lead generation metrics
- Provide regular reporting and actionable insights
- Continuously refine strategies based on performance data
Required Competencies:
- Demonstrated experience executing marketing campaigns (email, web, or digital) with measurable results
- Strong writing and content development skills for business audiences
- Working knowledge of SEO, website content, and campaign strategy
- Experience with marketing tools (CMS, email platforms, CRM systems) is preferred
- Ability to manage multiple projects and deliver consistent, high-quality output
Soft Skills:
- Highly organized and execution-oriented
- Proactive and self-directed
- Comfortable working in a fast-paced, multi-priority environment
- Strong collaborator across sales, operations, and leadership teams
Language Requirements:
Ability to read, write and correspond fluently and proficiently in the English language is necessary
Work Environment/Physical Demands:
- Fast-paced office environment
- Sitting for extended periods is common
- Noise level is quiet to moderate
- Must be self-motivated
- Must be able to work with a team
Benefits:
- Salary is commensurate with experience and includes a competitive benefits package.
- 23 days vacation and centrally located modern office setting.
- Private health insurance.
- Wellbeing program.
- Continuous training & development.
- Fun & success working in a professional and pleasant working environment.
- On-boarding package.
Disclaimer Statement: This job description is not intended, nor should it be construed to be an exhaustive list of all responsibilities, duties, skills or working conditions associated with this position.